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The best ways to record a website to showcase it

Six ways to capture a website for a portfolio, launch or client, from screen recorders to URL renderers and interactive demos, and which one to use when.

Aviral LakhanpaulUpdated 3 min read

The short answer

For a public page you only need to scroll through, a URL-to-video renderer gives the smoothest result with the least effort. For a demo with clicks, typing and narration, use a screen recorder, ideally one that smooths the cursor and zooms for you. For a page behind a login, record it yourself or use an extension. Mockup tools and interactive demos solve different problems and sit alongside these rather than replacing them.

Start with what the video has to show

“Recording a website” covers three quite different jobs, and the right tool follows from which one you have.

  • The page itself. The layout, the type, the imagery, top to bottom. Portfolios, launch posts, template listings, client sign-off.
  • Something happening on it. A sign-up flow, a filter being used, a menu opening. Product demos and tutorials.
  • The page as an object. The site on a laptop or phone, turning in space. Hero images and app store style promos.

Six methods, compared

Ways to record a website, compared
MethodBest forEven scrollBehind a loginEffort
URL-to-video rendererShowing the page itselfYes, calculatedNoPaste a link
Polished screen recorderDemos with clicks and narrationOnly if you scroll evenlyYesRecord, then edit
Plain screen recorderAnything, for freeOnly if you scroll evenlyYesRecord, crop, edit
Browser extensionPages you are signed in toDepends on the extensionYesInstall, then record
Mockup appThe site on a device, in 3DNot their focusYes, from a screenshotDesign work
Interactive demo toolClickable product toursNot video-firstYesCapture a flow, edit steps

1. A URL-to-video renderer

You paste an address and the tool opens the page in its own browser, scrolls it on a curve and encodes the result. Nothing depends on your screen, your mouse or your machine, so the motion is even and the output can be any size. Website Scroll Video is one: it removes cookie banners and chat widgets first, reads the page at desktop, tablet or phone width, and exports MP4, WebM or GIF up to 4K at 60 fps, with pauses, hovers and backgrounds on top.

The limit is reach. The renderer can only open what an anonymous visitor can, so dashboards, staging sites behind a password and localhost are out. The alternatives page compares the renderers that exist.

2. A polished screen recorder

Tools like Screen Studio record your screen and then do the editing a person would: smoothing the cursor path, zooming in on clicks, adding a background. They are the best choice for showing a product being used. The scroll is still yours, though, so a long page scrolled by hand still has the wheel’s rhythm in it.

3. A plain screen recorder

OBS Studio, QuickTime, the macOS screenshot toolbar and Windows’ Snipping Tool are free and record anything you can open. They do nothing for you beyond the capture: cookie banners, notification pop-ups and an uneven wheel all end up in the file. With some preparation they produce good results; how to record a website scroll video walks through it.

4. A browser extension

A scroll-recording extension runs inside your own browser, so it can capture pages you are signed in to, and most automate the scroll. Quality depends on your machine, since the recording happens there, and on the extension: some are free with limits, some are paid. Extensions compared with a renderer covers when each makes sense.

5. A mockup app

Mockup tools such as Rotato put a screenshot or a video onto a 3D laptop or phone and animate the device. They are for the hero shot, not the walkthrough, and they need footage to start from. A common pairing is a scroll video from one of the methods above, dropped onto a device in a mockup app.

6. An interactive demo tool

Tools like HowdyGo capture a product flow as clickable steps the viewer moves through themselves. They are built for sales and onboarding teams and priced that way. Some can export a video or GIF of a demo, but a tour you click through is a different thing from a scroll you watch.

Which one to pick

  • Portfolio, launch post, template listing: a renderer. See recording websites for your portfolio.
  • Product walkthrough with a voiceover: a polished screen recorder.
  • A page only you can open: a plain recorder or an extension.
  • A hero image of the site on a device: a mockup app, fed with a scroll video.
  • Not sure: try the renderer first. It costs nothing to preview, and the 51 free credits at signup cover a couple of exports.

Try it on your own site

Paste a link and preview the scroll for free. 51 free credits when you sign up, no card, and no watermark on anything you export.

Recent searches

    Questions, answered

    The short versions of what people ask next.

    Contact
    What is the easiest way to record a website?

    If it is public, paste its address into a URL-to-video tool. There is no recorder to configure and no scrolling to do by hand. If it is private, use a screen recorder and let a script scroll the page.

    Can I record a website without a screen recorder?

    Yes. A URL-to-video renderer opens the page on its own servers and builds the video from it, so nothing on your screen is captured. It only works for pages a visitor can open without signing in.

    What format should a website showcase video be?

    MP4 (H.264) plays everywhere. WebM is smaller and supports transparency, which is useful on your own site. GIF is for places that will not play video, such as email, and is larger and lower quality for the same length.

    Website Scroll Video logo, a play button over a web page in a browser window.

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